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For quite some time, the IoT world is expecting the launch of Matter, formerly known as CHIP. And the question is: Why is anticipation so high?

The consumer electronics market has undergone significant transformation with the introduction of smart home cameras. Instead of solely focusing on hardware sales, the industry is now delving deeper into service-oriented revenue streams. For discerning executives, navigating this shift with precision is of the essence.

Cracking the Code to Customer Satisfaction: Customer Experience (CX) is Only Half the Story

The number of returned products is on the rise as consumer behavior shifts further away from traditional retail to online shopping.

The trend of creating ‘smart’ devices is still going strong.

The Consumer Goods industry is constantly changing. However, many brands are failing to make the most of their business model and diminishing margins are ensuing.

Customer success is an integral part of any business seeking to build a good reputation and propel its growth.

In times of crisis, communication is so important.

In the past few years, Consumer Electronics companies have come to realize that understanding customer behavior is just as valuable as getting them to the store in the first place and that Lifetime Value (LTV) is a stronger metric than units sold.